Raya Spa | case study
Working with Raya Spa on a monthly retainer, I worked with their creative team to develop a visual language that speaks to the brand's natural small-batch production and diverse clientele.
Beauty
We highlighted their natural product through earth tones and sun-esque lighting.
Consistent content
Monthly shoots provided Raya with a steady flow of content which, in turn, gave their social media legitimacy.
Lifestyle
Working on a budget, we were able to create annual lifestyle shoots with high production-value. Aspirational yet relatable, our lifestyle content reflected the best days of Raya clients.
Social Media Transformation (slider)
Before and after peek into Raya's social media feed. Keeping a balance between professional and casual imagery while keeping with the new brand image.
Spec design by Keanna Ngo
